Message Development

MESSAGE DEVELOPMENT

TRANSFORM MESSAGES INTO MEMORABLE STORIES


Clients learn not to live by talking points alone. We nurture the persuasive storyteller in each of our clients for one simple reason: Stories and images are proven to be more memorable than facts – and we want your message to have lasting power. Transforming your messages into memorable quotes and sound bites is one of our core strengths.

Each training plan is based on the specific goals and objectives and includes a focus on:

  • Sparking thought-provoking ideas

  • Crafting compelling storytelling material

  • Identifying relatable examples

  • Curating memorable data

  • Effective use of metaphor and analogy

  • Transforming key messages into sound bites

 WHAT OUR CLIENTS ARE SAYING

The team at Clarity Media Group helped prepare us successfully for our annual trade show. Our spokespeople learned how to incorporate storytelling techniques to standout and personalize your media messages. They are efficient and practice through effective role playing techniques (videotaped). Our team still uses the Clarity message grid!
— Debbie Drury, LIXIL Corporation