SPEAK, MEMORABLY BOOK TALKs

Objective

Effective communication isn’t just about delivering information —it’s about making a lasting connection. In this engaging 1-hour keynote, renowned communication expert Bill McGowan will reveal powerful strategies for becoming a truly memorable speaker—and why that skill is more essential now than ever.

Drawing from the key concepts in his upcoming book, Speak, Memorably: The Art of Captivating an Audience (to be released in June 2025), Bill takes audiences on a journey through the 12 chapters, each packed with actionable insights, proven techniques, and real-world examples designed to help professionals elevate the way they communicate.

ABOUT

Bill McGowan, CEO & Founder of Clarity, and author of upcoming book Speak Memorably: The Art of Captivating an Audience, will deliver a dynamic 1-hour keynote presentation to company employees. In his talk, Bill will delve into the core principles of his book, offering valuable insights into how professionals can communicate with greater impact and leave a lasting impression.

CUSTOMIZE

All talks are fully customizable and can be tailored to meet the specific needs of the client. We collaborate closely to identify the chapter topics that resonate most with the audience, ensuring the presentation delivers the most relevant and impactful narrative possible. Please reach out to us to learn more about customizing a talk for your team.

chapters

Mirroring the structure of the book, the talk is divided into six sections that explore the following chapter topics:

    • Chapter 1: Why Memorable Communication Matters

    • Chapter 2: The Coppola Storytelling Formula

    • Chapter 3: The Verbal Diet (How to be efficient and concise when speaking)

    • Chapter 4: The Theory of Levitivity (How to use humor properly in public speaking)

    • Chapter 5: The Magnificent Seven (Seven devices that make your points memorable)

    • Chapter 6: The Conformity Trap: Jargon and Cliché

    • Chapter 7: Burying the Zombie Drone (How to Use Your Voice)

    • Chapter 8: The Ricky Bobby Quandary (Body language)

    • Chapter 9: Empathy: It’s All About Them

    • Chapter 10: It’s All About Likeability

    • Chapter 11: Mansplaining, Manterruptions, and Theftosterone

    • Chapter 12: PowerPoint-LESS

    • Chapter 13: Zoomgenics (Mastering virtual meetings and presentations)

    • Chapter 14: Communicating in the Age of AI